NEWS : FRI, MAY 5, 2023 at 7:00 AM

Suki Waterhouse Shares Official Video For “To Love,” Directed By Sophie Edelstein

In March, vocalist and songwriter Suki Waterhouse released the intimate “To Love,” a new single, and her contribution to the Sub Pop Singles Club, Vol. 8. Rolling Stone says, “the British musician exchanges her signature sad girl heartbreak songwriting for a warmer and more optimistic take on romance.”
Today, watch the premiere of the shimmering official video for “To Love,” which stars Suki and her sister Immy, features choreography from Sharon June, and is helmed by award-winning Black Dog Films director, screenwriter, and arts editor Sophie Edelstein.

Suki says of the video, “Love is a powerful force that deserves to be celebrated in all its forms, and when Sophie and I were discussing the creative, we wanted to use this video to capture that sentiment and hint at a hidden meaning, inviting you to embrace the full experience of being in love. It’s coordinated yet impulsive and raw, reflecting the complexity and beauty of human relationships.” 

Edelstein shares this of the visual, “Suki sent me ‘To Love’ in December, and I was immediately moved by the sensuality, the honesty, and the romance of the song. It felt both nostalgic and modern, fresh and iconic in one breath. I couldn’t get the song out of my head!  I was immediately inspired and liked the idea of moving between black and white and color, using color as the basis of the emotional journey of the song …We started exchanging images and ideas, which we found we were both drawn to. We kept it simple and true, and the idea of “the twin” blossomed from our discussions about love. It was very organic. The ‘To Love’ video reflects both the song and Suki as an artist. Confident. Simple. Iconic. Deeply romantic and sensual.”

“To Love” will also be released in June on a 7” single that will be available exclusively via the Sub Pop Singles Club Vol. 8, the label’s limited edition singles series, with only 835 subscriptions available—subscribe to the series here.
Suki Waterhouse has been winning over audiences across the globe with her live show, touring in support of the Milk Teeth EP—which features songs from Suki’s early career—and her Brad Cook-produced (The War On Drugs, Bon Iver) debut album, I Can’t Let Go, both released in 2022 via Sub Pop.
Earlier this year, Suki wrapped the “Coolest Place in the World Tour,” her sold-out, North American headline run with stops in New York, Los Angeles, Chicago, and more. More recently, she played to the largest crowds of her career at Lollapalooza’s South America stops in Argentina, Brazil, and Chile.
Suki Waterhouse’s upcoming tour schedule for 2023 will resume this Saturday, May 6th, with a performance at Atlanta’s Shaky Knees Festival. Additional highlights include New York City’s Governors Ball, and Manchester, TN’s Bonnaroo in June; Chicago’s Lollapalooza in August; Maryland’s All Things Go in September; and Southern California’s Ohana Festival in October. She will also headline Minneapolis’ First Avenue in early August.

Sat. May 06 - Atlanta, GA - Shaky Knees Music Festival
Sat. Jun. 10 - New York, NY - The Governors Ball Music Festival
Thu. Jun. 15 - Manchester, TN - Bonnaroo Festival
Thu. Aug. 03 - Minneapolis, MN - First Avenue
Sat. Aug. 05 - Chicago, IL - Lollapalooza
Sat. Sep. 30 - Columbia, MD - All Things Go Festival
Sun. Oct. 01 - Dana Point, CA - Ohana Festival

Suki Waterhouse signed to Sub Pop in 2021 and released her first single, “Moves,” that September. Nylon said of the song, “Sounds like what a Lana Del Rey deep cut mixed with Joni Mitchell’s “Both Sides, Now” would sound like.”
In 2022, Suki unveiled her debut album, I Can’t Let Go, to critical acclaim. That spring, her 2017 single “Good Looking” went viral on TikTok and peaked at #1 on Spotify’s Viral USA Chart. The song amassed more than 150 million streams and led to 5 million monthly listeners at Spotify, to date. She released the official video for “Nostalgia,” directed by Émilie Richard-Froozan, and the follow-up EP of earlier material, Milk Teeth, later that fall.
Suki also supported Father John Misty on his North American tour, which included stops at the legendary Red Rocks Amphitheater, Los Angeles’ Hollywood Forever Cemetery, New York’s Radio City Music Hall, and more. Suki also starred as Karen Sirko in “Daisy Jones & The Six,” the hit Amazon television miniseries based on the popular book by Taylor Jenkins Reid. Earlier this week, Suki attended the Met Gala in New York.

What People Have Said About Suki Waterhouse:
“Waterhouse’s first full-length effort embraces the peaks and troughs of life, turning even its ugly, dark sides into beautiful songs to help carry you through your own turmoil…I Can’t Let Go was well worth the wait.” ★★★★ - NME
“Melodic and melancholy, the album evokes vintage movie scores, Sixties girl bands and the dusty plains of Americana.” - The Independent
“Suki Waterhouse delivers a collection of songs dripping with soul-searing honesty and a dissection of her own anxiety battles.” [I Can’t Let Go] - Rolling Stone (UK)
“Suki Waterhouse’s debut album is a shimmering soft-pop opus that revels in its self-indulgence, and shines all the more for it. Led by her soulful delivery and musically arranged only ever as much as it needs to be, ethereal atmosphere-weaving is the star quality of I Can’t Let Go.” 8/10 - The Line of Best Fit
“The album has a rose-tinted energy, with restrained backdrops that marry 60s girl-group sentiments with dreamy modern pop and lyrics that would be at home on early 2010s Tumblr” - The Guardian
Each song on “I Can’t Let Go” tells a distinct story, from confidently seducing a lover on album opener “Moves” to lamenting about the modern-day struggles of being perpetually online on “Bullshit on the Internet.” - Variety
I Can’t Let Go shimmers with Waterhouse’s lyrical poignance. Her music is gritty and cinematic…“Waterhouse’s croon and identifiable storytelling, as evidenced on the standout tracks “Melrose Meltdown” and “Moves,” are her signatures on the album.” - Elite Daily

Posted by Abbie Gobeli