Today, marks the worldwide release of DEBBY FRIDAY’s GOOD LUCK, her supernovic, Sub Pop debut. The album features “SO HARD TO TELL,” “I GOT IT,” “WHAT A MAN,” and “HOT LOVE,” and was co-produced by DEBBY FRIDAY and Graham Walsh (METZ, Holy Fuck) at Candle Recording Studio in Toronto, and mastered by Heba Kadry in New York. 

GOOD LUCK and its singles have earned DEBBY FRIDAY praise from the likes of New York Times, Pitchfork, STEREOGUM (“Album of the Week”), NPR Music, The FADER, Billboard, CRACK, Loud & Quiet, Slant, Nylon, FLOOD, Cool Hunting, Brooklyn Vegan, Treble, Dork, DIY, CLASH, Our Culture and more.

DEBBY FRIDAY has also extended her international headlining tour dates, and festival appearances supporting GOOD LUCK. Touring resumes tonight, Friday, March 24th, in Montreal at Phi Center and now runs through Sunday, September 3rd in Seattle at Bumbershoot. 

New dates for this announcement include shows in the UK (Manchester and Leeds), France (Paris), Portugal (Lisbon), Australia (Sydney, Melbourne),  Belgium (Brussels), and Canada (Quebec City, QC).

Of her recent appearances at SXSW, Rolling Stone raved: “Welcome to Planet Debby: If you wandered into the back room at Empire Garage and Control Room at the right moment on Thursday afternoon, you found yourself in the middle of an interstellar rave in full swing. Toronto experimental artist Debby Friday was onstage, performing a thudding electro-rap song with hints of Azealia Banks and Donna Summer… Leaping off the stage into the small crowd, she demanded that they come closer — “I need your energy!” — and kept on chanting, in a long vamp that bent space and time. It was the kind of serendipitous moment that makes SXSW one of the best places in the world to discover a new favorite.”

Fri, Mar. 24 - Montreal, QC - Phi Centre

Sat. Mar. 25 - Toronto, ON - The Garrison

Wed. Apr. 12 - Portland, OR - Mississippi Studios

Thu. Apr. 13 - Seattle, WA - Barboza

Fri. Apr. 14 -  Los Angeles, CA - Zebulon

Sat. Apr. 15 - Vancouver, BC - Cobalt

Wed. Apr. 19 - Brooklyn, NY - Baby’s All Right

Thu. Apr. 20 - Chicago, IL - Empty Bottle

Tue. May  02 - Bristol, UK -  Crofters Rights  

Wed. May 03 - London, UK - Corsica Studios w/ Grove

Fri. May 05 - Krems, AT - Donau Festival  

Sat. May 06 Brussels, BE - Botanique (La Rotonde)

Tue. May 09 - Paris, FR - La Hasard Ludique

Wed. May 10 - Lisbon, PT - ZDB

Thu. May 11 - Leeds, UK - Headrow House

Fri. May 12 - Manchester, UK - The White Hotel

Thu. Jun. 08 - Melbourne, AU - Rising (Max Watts) w/ Desire Marea

Mon. Jun. 12 - Sydney, AU - Vivid Wavyland Metro Theatre

Sat. Jul. 08 - Québec City, QC Festival d’été de Québec (FEQ)

Sun. Sep. 03 - Seattle, WA - Bumbershoot

Her upcoming short film GOOD LUCK is a pseudo-autobiographical tale, largely drawn from FRIDAY’s own life and experiences growing up as a zillenial anti-heroine. A surrealist reflection on the tumultuous whirlwind that is the end of adolescence and the emotionality of youth, GOOD LUCK is co-directed by FRIDAY and Nathan De Paz Habib (Chino Amobi’s Eroica, and The Bicycle).

GOOD LUCK is available now from Sub Pop. LP purchases from megamart.subpop.com, select independent stores in North America, the U.K., and E.U., and DEBBY FRIDAY’s live shows will receive the limited Loser edition on metallic silver vinyl (while supplies last).

What people are saying about DEBBY FRIDAY:

“Her first full-length is sweaty and determined, eager to deliver on its teeth-chattering beats with a feverish intensity. The influences are obvious, but the ways that Debby Friday crashes those sounds together are not.” [Album of the Week] - STEREOGUM

“GOOD LUCK is an assured and frequently surprising debut that feels like a trip into the lascivious, eclectic wormhole of Friday’s world – and with so much to take in, and so much fun to be had, you won’t want to leave (8/10).” - CRACK

“There’s an extraordinary elasticity across GOOD LUCK’s masterful production that makes repeated listens not just enjoyable but irresistible (8/10).” - LOUD & QUIET

“…An album that testifies to the liberating potential of making a racket.” [GOOD LUCK] - SLANT

“An explosive, pounding, relentlessly calisthenic dance-floor banger with attitude to spare. A pulsating beat flickers like a strobe light as Friday and Chris Vargas of the duo Pelada, appearing here as Uñas, trade braggadocious bilingual verses. ‘Let mama give you what you need,’ Friday shrieks before calmly assuring, ‘I got it.’” [“I GOT IT”] - New York Times

“In contrast to the pulse-quickening tempos and noisy synths of her past music, her production is deft and graceful, with a skipping beat and cascading backing vocals. ‘Lady Friday/All you do is rеbel,’ Friday chastises herself—tough talk against a fragile, gorgeous sound.” [“SO HARD TO TELL”/ “Best New Track”] - Pitchfork

“One of the young year’s most audacious bangers” [“SO HARD TO TELL”] - Billboard

“Intoxicating…” [“SO HARD TO TELL”] - Stereogum

“Hyperpop can sometimes come off as abrasive but in the hands of Canadian singer DEBBY FRIDAY it’s soulful, even elegant.” [“SO HARD TO TELL”] -  NYLON

“A graceful entrance into yet another territory: lush R&B”[“SO HARD TO TELL”] - NPR Music

“If you’ve ever deep-dived into Debby Friday’s discography, you’ll know she slammed this single into left field, but man is it a hit! This edgy extraordinaire has taken a dip into the darkside via falsetto pop.”  ” [“SO HARD TO TELL”] - MTV

“Friday strikes a remarkable balance on her forthcoming debut LP, GOOD LUCK: between the boisterous and the tranquil, the erudite and the crass, a packed dancefloor and quiet isolation. Featuring unequivocal bangers like “I Got It,” “Pluto Baby,” and “Heartbreakerrr,” Debby Friday is destined for bigger stages in 2023 (“15 Artists to Watch in 2023”).” - SPIN

DEBBY FRIDAY

GOOD LUCK

Tracklisting:

1. GOOD LUCK

2. SO HARD TO TELL

3. I GOT IT (feat. Uñas)

4. HOT LOVE

5. HEARTBREAKERRR

6. WHAT A MAN

7. SAFE

8. LET U DOWN

9. PLUTO BABY

10. WAKE UP